Leading above the corporate chaos
Lead UX/UI Designer and Webflow developer working AI-native, from research synthesis to coded prototypes.
Projects
HP Brand Store
A unified HP Brand Store embedded on the websites of HP's e-commerce partners, each running a different e-commerce stack. I lead and coordinate the project at GPD Agency as Creative Director, Art Director and Project Coordinator.
Volkswagen Commercial Vehicles: digital tender
The digital part of a two-part tender for Volkswagen Group (Commercial Vehicles), delivered at GPD Agency. I was the digital lead: estimation, UX/UI design and coding the prototypes.
Orange: AI consulting
Mailings redesigned around UX: open and click-through rates doubled. Clearer offer segmentation and a smoother experience across B2C and B2B.
Enea: tenders
Tender-winning landing pages and mailings: clearer offers, a smoother user journey and higher sales.
Kiddosy
A product I co-founded. I am responsible for operations, product, design and the overall direction. The screens show both sides: parents searching for activities and booking them, and organisers managing their work.
Coactive AI: website
Webflow consulting and supervision for the website of Coactive AI, a multimodal AI / content intelligence platform. The main developer built the site; I defined the scope and implementation order, supervised the build and handled Webflow architecture decisions and quality control.
plan.com: website
Webflow consulting and optimisation for plan.com, a UK MVNO for business, as a sub-contractor of the Halam agency through Acclaim.
Kuchnia Lidla: WCAG accessibility audit
Lidl asked to adapt Kuchnia Lidla to WCAG 2.2. At GPD Agency I audited the whole service, including the admin panel and dashboards, and found about 350 issues. Lidl's development partner fixed all of them based on my guidelines.
Syntavio: website
Webflow implementation and technology advice for Syntavio, a tech and implementation company, delivered through my agency MyFlow.
Stonor Search: website
End-to-end implementation and coding in Webflow for Stonor Search, a UK recruitment company, through Acclaim.
Urgo Polska: retainer
A monthly retainer for Urgo Polska, a pharma distributor (e.g. Alugastrin): UX, technology and marketing advice from me and two MyFlow team members.
What others say about me
What we appreciated most during our collaboration was Filip's proactivity, and the quality delivered exceeded our expectations.
Filip's advice deserves special mention: his experience and ability to understand users' needs let him design solutions that genuinely support communication and marketing goals.
The collaboration was an absolute pleasure!
About me
I'm Filip, an AI Native Designer from Poznań with 8+ years in design. I lead UX/UI at GPD Agency and run MyFlow, my own agency with two employees, building Webflow sites end-to-end. At GPD I'm currently Orange's AI expert and consultant, from automation processes to prototyping offer landing pages. In 2025 I trained 25+ Figma specialists.
AI is built into every step of my process, from research synthesis to coded prototypes. Every decision is still grounded in research and 8+ years of experience.
Brand work delivered via agencies (GPD, SpaceCampX, IT.integro, Acclaim, MyFlow).
Process
How I design
with AI
Research & synthesis
Interview analysis, desk research and personas, synthesised with AI so I reach the real problem sooner.
Ideation & variants
Many layout and copy directions in a short time, so decisions are made between real options, not the first idea.
Coded prototypes
Prototypes in code, not only in Figma. For a Volkswagen tender I built two fully coded interactive prototypes, including a need-first mini-configurator.
Validate with real signals
AI output is a draft. I validate it with user interviews and usability tests, GA4 and A/B data, heatmaps, Nielsen heuristics, WCAG and design-system rules, and reviews with the team and client.
QA, audits & automation
Agents run design reviews, UX audits, predictive heatmaps and design-system checks; my own Figma plugins and workflow automations handle the routine.
Contact
Looking for an AI Native Designer?
AI Product Designer · Head of Design / Design Lead · Senior / Lead Product Designer · Design Engineer
- Available now
- B2B / contract
- Remote
- Hybrid · Poznań